EMI and Boy Better Know

EMI

EMI music or EMI, are a music company headquartered in London. It is the fourth-largest business group and a part of record labels in the recording industry and the "big four" record companies (The other three are: Universal Music Group, Sony BMG and Warner Music group). EMI was founded in 1931. 

Over the years EMI was located in many places, first starting off at Abbey Road, London then moving to such places like Manchester Square, London where the album 'Please Please Me' by The Beatles was recorded.

Some of their main artists include: Lily Allen, Lloyd Banks, Omarion, Tinie Tempah, Roll Deep, Cold play, Snoop Dogg, Katy Perry and David Guetta

They have been majorly successful at attaining a name for themselves, EMI is now a worldwide recognized brand however recently they have incurred major loses and were bought over by Citigroup.

BOY BETTER KNOW

Boy better know is an independent british music label which specialises in producing Grime music.

The brand and label was established by Jamie Andenuga who tried to launch a debut album however his failure of this lead to the start of a new record label.

The main member of this label are: Skepta, Wiley, Frisko, DJ Maximum and Finn Diesel.

They have also featured on songs by other recognised UK artists, such as Chipmunk, John Eric, and Tinie Tempah. They feature on the remix of "Stay" by Jay Sean, who Skepta had previously worked with on the song "Lush". They have also remixed N-Dubz's song Na Na (Boy Better Know) 

Rock Sound magazine

" ONE.BILLION.LISTENS"- SKRILLEX.

I chose the magazine Rock Sound as I wanted to explore a Genre of music which i wasnt familar with. I learnt a great deal about the conventions of Rock music and gained an idea of what a typical reader may be like.

Whilst reading the magazine i found an article that related to the cover story which raised an interesting topic.
The article spoke about how the music industry was changing in terms of how to gain succession, it stated that technology has played a major part in getting new artists known to the public. It also highlighted the fact that the internet in particular provides a strong platform to showcase new talent. Youtube has been the main way in which new performers spread their videos in the hope that one day they will gain recognition, youtube has also made it possible for individuals to "make it big" in the industry without even being part of any record labels.

One person in particular reaped in the benefits of social media, SKRILLEX also known as Sonny Moore has become a viral sensation for Rock lovers on youtube. He initially started off by mixing songs and making his own dub step and electro house versions to already exsisting songs. This proved to be very successful and within a few months he had acomplished many veiws. He himself said "One.Billion.Listens" he was refering to the fact that the daily veiwship on youtube is so exceedingly high that it would be correct to assume that it is an affective way of reaching sucess when starting from scratch.

From reading this article i have come to realise how important other forms of media are and how the industry is changing due to the advances in modern technology. Many of the current influencial artists have derived from the internet and youtube in particular and artists like Justin Bieber and Rebecca Black (although from different genres) have made their claim to fame by platforms of social media like Youtube.

Magazine Evaluation

After hours of hard work and perseverance I am relieved to have finished my magazine cover and contents page. I have quickly come to realise that media studies isn’t as easy as I had imagined.




This task has been extremely challenging as before the course I hadn’t a clue on how to use Photoshop and now I feel that I have come to grips with the basics of how to edit things on my own accord. My Photoshop skills have improved immensely even though there is much yet to be learnt. I found the layers very confusing and lost parts of my work many times and cutting out images proved to be slightly challenging. I have improved on my photography skills as well, seeing as before I couldn’t focus images correctly and now I feel quite confident taking a range of different shots. I feel as if I had more experience and more time I could have produced a better magazine.

My final magazine and contents changed a lot from my flat plan because i now realise that sometimes when you thing of an idea on paper the execution of it may not be as easy or simple as it seemed, and that sometimes your mind changes according to accessibility of objects or time restraints. My flat plan was an image of a female sixth former in the foreground with blurred background scenery, this then changed to an image of a male sixth former holding a camera in his face in the foreground with blurred outdoor scenery in the background. I tried hard to make the flat plan idea work but I found it hard to take a good shot that I was happy to use.
 There were a lot of restrictions and restraints I faced whilst trying to capture my images such as

·         Time- this limited me because the people that i used as my models had other lessons to go to.

·         Lighting- some days the lighting was good because of the sunshine whereas some days the lighting was more dull

·         Photoshop- some of the ideas I thought of weren’t possible to be carried out.

Overall i feel as if this prelim task has helped me to gain an understanding of my ability and where i stand in terms of using the software and programs that i hadn’t previously used. I was pleased with the outcome of my work to some extent however i feel as if i could have done a lot better if i had some more time.

Above is a copy of my final magazine cover.

This what my contents page looked like.

Initial Ideas

This has probably been one of the hardest tasks so far! I have spent hours trying to think of the perfect idea and perfect title and at last I think I have found the one! :)

I have chosen year 11's as my target audience as my magazine is based on sixth form life and the many changes students face in the transition from secondary school to further education. The main focus of the magazine is to advise, inform and explain sixth forms in a light hearted and innovative way. The magazine will be titled 'Freedom' as i believe this is the most prominent change after secondary school and that sixth form life gives you the freedom to be in control of your own learning in a sense that you choose to learn out of your own free will.

READER PROFILE:

Hi my name is Ella Ford. I am a student at Norbury Manor Business and Enterprise College and I am quite quickly approaching the end of my education here. I hope to become a successful person in the future and think that going to a sixth form may be a good idea however I'm not fully aware of how life is in sixth form. Besides school and exams in my free time I enjoy socialising and going out with friends. I Love watching Keeping Up With The Kardashians! I guess to be successful you have to work hard especially during these crucial moments in life when choosing what to do with life can either make you or break you.